Privacy policy

Privacy Policy – Plantlovers.eu

Last updated: April 2025

At Plantlovers.eu, we are committed to protecting your personal information and respecting your privacy. This policy explains how we collect, use, and store your data when you browse our website, place an order, or contact us.

1. Who we are

Plantlovers.eu is the webshop of Kwekerij Dirk Mermans, based in Belgium.

Company name: Kwekerij Dirk Mermans
VAT number: BE06 334 92 845
Business address: Vremdesteenweg 120, 2160 Wommelgem, Belgium
Email: info@plantlovers.eu
Phone: +32 (0)3 366 20 33 (available Mon–Thu 7:30–17:00, Fri 7:30–15:00)

Our webshop is hosted by Shopify.
Our email and hosting are managed by One.com.

2. What data we collect and why

We only collect the personal data that is strictly necessary to provide our services and fulfill your order.

a. When you browse our website

We collect anonymized technical data to optimize our website, such as:

Browser type and version
IP address
Time zone
Pages visited and time spent
Referring website

This data helps us understand how our website is used and improve your browsing experience.

b. When you place an order

We collect:

Name
Billing and shipping address
Phone number and email address
Payment information (processed securely via Shopify)

We use this data to:

Process and deliver your order
Contact you about your purchase
Screen orders for fraud

c. When you contact us

If you email us or use our contact form, we store the information you provide (e.g. name, email, order number) to assist you.

3. How we share your data

We only share your data with third parties who help us run our business. This includes:

Shopify (webshop platform)
Sendcloud (shipping software)
DPD (parcel delivery)
Payment processors (e.g. Stripe, Paypal)
Marketing tools (e.g. Meta/Facebook, Google Analytics — only with consent)

We never sell your data.

4. How long we keep your data

We store your data only as long as necessary:

Order and billing data: 7 years (legal obligation)
Customer support emails: 2 years
Newsletter/email marketing: until you unsubscribe
Analytics and cookies: varies per service (see Cookie Policy)

5. Your rights under GDPR

If you are in the EU or EEA, you have the right to:

Access your personal data
Correct inaccurate data
Request deletion of your data (unless legally required to retain it)
Limit or object to data processing
Data portability

To exercise these rights, email us at info@plantlovers.eu.

6. Cookies & tracking

We use cookies to enhance your experience. These include:

Functional cookies (e.g. shopping cart)
Analytics cookies (e.g. Google Analytics)
Marketing cookies (only with your consent)

You can manage or disable cookies via your browser settings.

7. Security

We take appropriate technical and organizational measures to protect your data, including:

SSL encryption on our webshop
Secure storage of customer records
Access limited to authorized personnel only

8. Data transfers

Your data may be stored on servers outside the EU (e.g. Shopify in Canada or the US). These providers comply with GDPR through appropriate legal safeguards.

9. Changes to this policy

We may update this privacy policy from time to time. The latest version will always be available on our website.

10. Questions or complaints?

Email: info@plantlovers.eu
Post: Plantlovers.eu – Vremdesteenweg 120, 2160 Wommelgem, Belgium

If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.